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But babe, take a look at this 👇

Dear Sweet Darlings

Are you ready for new BMC?

sweet darlings

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Mentally ready for spring but stuck in February? Same babe.

Our heart belongs to planet-pleasing fashion...

reasons we rule:

Made to order, slow, joyful
fashion right here in the UK

Female founded & backed by
fairly paid seamstresses

Responsible materials &
digital printing with eco inks

Eco-friendly packaging
& carbon neutral shipping